Why do architects and designers love working with V-Ray for Sketchup? Motivations and contours of a successful “software”.
SketchUp was almost a revelation for architects, especially for designers working in small offices. Today, thanks to SketchUp, more and more professionals can design, critique, evaluate, and then design in an extremely reduced amount of time.
Prior to SketchUp, 3D modeling software was nothing new; however, no software had been designed and engineered to run at such a high processing speed as to offer accessibility and almost instantaneous feedback. Thanks to this feature, SketchUp quickly found its way to thousands of architects and designers all around the world.
Architects are always looking for new tools, techniques, or skills that can help them streamline the design process and produce better work.
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V-Ray for SketchUp
By combining SketchUp with one of the most capable and well-known renderers the industry has ever seen, a once solitary design tool instantly became a powerful 3D visualization engine and that gives architects the ability to design, render, and print their designs while working with a single, easy to use package.
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A main reason why architects love V-Ray for SketchUp
Architects are control freaks. You’d be hard-pressed to find one who would tell you otherwise. It’s not so much a personality disorder as it is a real job-induced need. When you are in charge of the design and execution of a new housing complex, you must be able to put your fingers on every aspect of the process.
It’s therefore not surprising that the combination of two softwares like V-Ray and SketchUp, which allow architects to not only design more efficiently, but also produce high-quality visualizations in-house, has helped facilitate the daily work of design studios, making SketchUp a staple in many architects’ toolbox.
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V-Ray + SketchUp: It’s all about control
If the architect doesn’t have the clearest picture of a building’s design direction, how will a client or builder? You don’t have to answer that now, but consider how hard it is to tell someone why your design is important or why they should choose your design over the competition. V-Ray gives the architect total control over what they want to show. This applies to employees, consultants, clients, builders, subcontractors, and the general public. None of these people have your eyes or vision, so by giving them a window into how you see the design and why it works, you will be able to provide tangible evidence as to why it does.
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V-Rray and SketchUp for small businesses
For small businesses that use SketchUp for most of their design work, V-Ray allows them to quickly and easily represent what works and what doesn’t. The feedback loop is strengthened, control is maintained, and the end results are even better.
